Thrive State Podcast

EPISODE 111: The Key to Branding: Amplifying the Authentic Frequency of YOU

Episode 111: David Meltzer

Branding. It’s becoming a household term as solopreneurs, especially when the pandemic pushed us deeper into the digital space, strives to professionalize their ventures. But as defined by Cambridge Dictionary, is the act of making a product, organization, person, or place easy to recognize as different from others by connecting it with a particular name, design, symbol, set of qualities, etc. It’s a concept widely used in business organizations and marketing. It’s been perceived as part of a highly competitive business activity.

But we see medical professionals—many solopreneurs—undertake branding as well. What does it have to do with providing a basic service to people?

I, myself, have undergone an intricate process of branding—not a smooth, short process even. What does it have to do with optimal health, longevity and peak performance?

A LOT.

Here at the Thrive State Podcast and community, we believe in the power of creating a brand. Because an integral part of it is founded on you finding your purpose and the energetic state where you THRIVE.

When creating our brand, we bring our intention to what we create in the world.
When creating our brand, we place our energy and attention through our intention and show up with a sense of purpose to the world.

Many people don’t operate with intention. They just react. In autopilot mode.

But mastering our bioenergetic elements including purpose, we learn that we have to choose how we show up because that energy changes our biology. In my book Thrive State, I discussed at length how showing up in a certain way gives a message to every cell in our body and changes our biology.

Simply put, if you show up in a stress state, you send the same message to your body, which shifts your systems and puts you in an inflammatory state. But if we make moment-to-moment choices guided by our “brand”—by the set of qualities we want to embody—then we send the opposite message of thriving to our cells.

In this very special podcast shot at the SoFi Stadium, I’m switching seats with one of my mentors, David Meltzer, and speak about how creating your brand changes YOU. Join us as we unlock the Key to Branding: Amplifying the Authentic Frequency of You.

Watch the entire episode and catch an exclusive discount for the Thrive State Accelerator program!

Show notes

  • Creating your Brand
    • As you create a brand, you are also recreating yourself. We may not bethat person yet, but as we list things as part of our brand, we’re given a chance and reminder to live each day to become that person.
    • First step is to recognize that you may not be that person yet, but you can start creating moment-to-moment choices to be that brand. You actually become that person over time and over habits.
  • Branding Doctors
    • One patient at a time.
    • Being happy to help one at a time tells your brain that you are safe. And when you are safe and got more than enough, you get out of the ego mode and you can help others.
  • Finding your Frequency and Essence
    • If you look at your skills, your knowledge, and your desire and utilize a way to balance the three, you can find your frequency.
    • Rediscovering your essence is doing the things that pull you forward. Always thinking too hard about the next right thing you need to do actually holds you back. Just take action—at the end of that, you’re just either going to feel you want to do it more or you learn from that and find something about yourself.
  • Dealing with judgment and doubt
    • The institution and training of medicine is a very hierarchical system. Certainly, there are people that doubt what I’m doing. But I also feel that the world is evolving and breaking open to new ideas. Colleagues who are living with the stress of modern-day conventional medicine doctors are starting to ask why.
  • Building a community for your brand
    • There’s power in 100: Engagement.
    • Grow as organically as possible. Tapping into your true frequency can be felt by people and they will engage more and become true ambassadors.
    • Frequency is magnetic. And two similar frequencies resonate.
    • It’s about amplitude, not the followers.
  • Thanksgiving and gratitude: An awakening, an opportunity to recognize the gift of life.
  • Master your Bioenergetic Elements to get to the Thrive State: Find out more at kienvuu.com/accelerator.

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